Bison will buy Bison beer drinkers a carbon offset for a case of beer.”Drink Neutral” is a long term Bison promotional program for organic beer consumers to reduce their carbon footprint associated with their beer consumption. As a leading national natural and organic brand, we engage consumers like you on this issue, educate, and encourage you to take action on your own personal carbon footprint.

There are two additional ways for you to participate:

OFFSET ALL YOUR BEER DRINKING: Tell us how much beer you consume on average each year. We’ll send you a pledge form to make a small but meaningful contribution to offset the carbon footprint of your beer drinking. To join us, fill out the Drink Neutral form (to the right), and we will send you a pledge form via e-mail with instructions on how to do more.

OFFSET YOUR LIFESTYLE: Go to our ClimatePath landing page and learn how to calculate your carbon footprint and offset your lifestyle with a credit card. The average cost for this socially responsible investment is about $200 per year, but can increased or decrease depending on where you live, your driving situation, and how much you fly. The link to that is www.climatepath.org/user/72/external

Customers like you who choose option 1 and 2 will receive $20 off a nifty Bison Organic Beers embroidered Bike Messenger Bag to carry your stuff while biking on to an errand or a friends house.

Bison has engaged Climatepath.com to help us calculate and offset our corporate carbon footprint. We utilize Climatepath’s third party seal and their turnkey foot-printing and offsetting service for our business carbon footprint, and encourage you to do so as well. Climatepath screens carbon offset projects as described in detail on their website. They use four primary standards that avoid green-washing projects: they confirm that an offset is real, additional, permanent, and that it is only “sold” once to one entity.

We encourage you to join us for more. Both Bison Owner and Brewers Daniel Del Grande and George Allen offset their personal carbon footprints. Any of your actions will be trumpeted in our Annual Stewardship Report. We look forward to making a difference with you!

Cheers,